In the world of Customer Relationship Management, we often focus on flashy features, complex automat...
While most organizations understand they have data quality issues, few recognize the difficult-to-di...
Data tells you what’s in your system. Clean, contextualized data tells you what it means. The differ...
“Our duplicate problem isn’t that bad.” We hear this often from prospective customers. Then we analy...
The reality of CRM data quality is sobering. While most organizations know they have some data quali...
Despite massive investments in data infrastructure and analytics, organizations still struggle to ma...